Marketing from traditional to the digital

There are many companies that use Chatbots in this day and age and there are many free tools that you can use to create these.  In this case you don't need to be an expert in computer science, codding or a background in Information Technology (IT).  There are no-code options available that allow you to create websites, applications (Apps) although, this particular blog doesn't cover that. This is just to highlight 10 chatbot builders that are completely free or at least have free plans available or a free trail. These tools can allow you to do many things although, they can be limited and you would also need to have customer agent in your company to take over when it reaches that stage when the chat bot can not answer the question or can not close the sale or make the booking or complete the sales process or booking process or for other reasons as usually they can only answer a number of pre-defined questions. (1) Hubspot - Chatbot Builder Software (https://www.hubspot.com/pro...

Digital marketing plans can be based around many frameworks to cover all the key areas that you are required to incorporate within the plan.  It is important that all digital online and offline channel assets that your company or even your own channel assets are covered within the plan if you are creating one for your own marketing efforts not associated with a company or organisation.   As without a plan you and or your company or organisation digital marketing assets may be utilized fully for you or your companies or organisations marketing efforts. This can be incorporated within your companies or organisations main marketing plan to an extent as these digital channels need to be acknowledged with your marketing plan especially in this day and age. Although, a separate more concentrated digital marketing plan for marketing can also be developed and utilized.  Three frameworks that can be utilized for a stand alone digital marketing plan. These frameworks can be th...

There are many websites out there. That can be used for finding images online for your marketing and presentations. Although, a large majority of these websites require you to pay licencing fees or even a subscription fee. They can be used for your own personal marketing projects or even for a company marketing project or campaign. For companies and projects of any size. This could also be something to consider for smaller sized companies and start-up companies with a much more limited marketing budget or even bigger and international companies. Internal use for internal marketing or presentations using any image could be allowed depending on the type and form of licence purchased along with the image(s). They could be used within your internal company presentations.  Although when you will be sending these images out publicly alongside your marketing campaign(s). That's when the use of images in your marketing efforts or when you don't have the time to take actual photos yours...